The commercial prompted enraged Asian women to start a petition to demand an apology from the German firm and for the removal of the ad.
Some took to social media to slam Hornbach, which uploaded the ad on March 15, for promoting stereotypes against Asian women.
“Many Asians experiencing sexism and racism in Germany are voicing their thoughts and concerns, and criticising the much misguided #hornbach ad but you are ignoring us and denying our experiences, as if you would know better,” an irate South Korean user wrote on Twitter.
Waar de reclame (waarschijnlijk) naar verwijst:
Wat er gaande is in het land van de gekwetste Koreanen:
As South Korea confronts ‘spycam porn’ epidemic, pressure mounts on shops that sell hidden devices
Met dank aan de inzender die het ‘nieuws’ vond bij de eeuwig gekwetsten van Joop.nl.
https://joop.bnnvara.nl/nieuws/woede-onder-aziatische-vrouwen-over-racistische-reclame-bouwmarkt
